Accurate, affordable and scalable – with STAAH AONE Hotel Jakarta found just the solution they were looking for to support efficient distribution.
Great location. Great space.
AONE Hotel Jakarta is a four-star hotel, elegantly designed to appeal to the modern traveller. It is generously sprinkled with luxuries which combined with its warm hospitality leave its guests smiling when they walk out of the doors.
Conveniently located in Jl Wahid Hasyim the financial and diplomatic district of Jakarta, it features 150 beautifully appointed rooms, an indoor pool, a fitness centre, spa and free WiFi. Since its opening in 2016, AONE has been a preferred destination for both leisure and business travellers.
On the hunt for a more robust technology partner
At the heart of every modern property is a smart distribution technology, one that does uses data to inform rates and inventory optimisation. Then it uses real-time connections to ensure that updates across all channels are seamless and quick, honouring the rate parity agreements with Online Travel Agents (OTAs).
These are not wishes, but minimum needs for a hotelier to survive and thrive in these competitive times.
At the end of 2018, AONE Hotel’s team realised their channel manager did not make the cut when it came to rate disparity between OTAs. Updates from their previous system were not quick enough, and ridden with errors, causing rate differences.
In an online world, where the digital word by other guests (a.k.a. online reviews) matter, AONE Hotel also found itself on the backfoot to capitalise on their high guest ratings.
An easy, painless, solution
The implementation was quick and with support from STAAH’s customer support team, available locally, the AONE team was set-up and trained to use STAAH’s Channel Manager and Online Reputation management tools in no time.
Along with meeting AONE Hotel’s need for rate parity, STAAH’s insights provide an opportunity for the team to assess pricing and address the rate challenges that it presented. STAAH insights provide key visibility on business and market performance along with detailed, digestible reports such as parity, channel mix and pace reports.
The addition of ReviewMinder by STAAH was equally simple. Once enabled, online feedback from guests simply flows through to AONE’s website. It also allows the Aone team to manage feedback and respond from one central dashboard, as well as analyse the sentiment and respond by making operational or business changes as required to keep the sentiment positive.
Positive results and a fruitful partnership
STAAH measures in where it matters most, delivering more bookings and helping AONE Hotel Jakarta improve their revenue.
Efficiencies have been made along the way with reduced administration effort by the AONE team, and the error rate on OTAs is down – rate disparity is a thing of the past. Best part, all this comes at a price that doesn’t break the bank!
Find out more about AONE Hotel on their website aone-hotel.com
Source : www.staah.com
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